Monday, January 12, 2015

Perfect storm

Toss in a PicoP and you absolutely have the perfect storm for an industry. We are in the right place at the right time for a crazy opportunity. The trend to mobile media consumption is happening without PicoP -- at precisely the right time -- Microvision shows up to make it crazily better!

Cutting the Cord – Threat, Chimera, or Opportunity?

Cord cutting @Viaccess-orca

...the growth in the likes of OTT services such as Netflix, Hulu and Amazon is having an impact.  This is partly aided by two trends:  technology, in particular, the digital media adaptors such as Google’s Chromecast, Amazon’s Fire TV and Apple TV that have enabled users to bypass at times clunky connected TV menus; and by the fact that the OTT content providers are starting to spend significant amounts on programming commissions for exclusive content.
Put together, it all verges on the perfect storm for the incumbent industry. As a result the US pay-TV industry reported its first ever drop in subscriber numbers in 2013, losing quarter of a million viewers overall according to data supplied by SNL Kagan. Against a grand total of roughly 100m subscriptions in the country that might not seem like a large amount, but many analysts predict this could be the start of an extremely long and slippery slope

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